Author: Tracy McCoy
I’m so excited to finally share something we’ve been working on behind the scenes—The Get Fish Slapped Effect Podcast.
For years, I’ve had the privilege of helping businesses tell their stories, build their brands, and navigate the ever-changing world of marketing. Along the way, my husband James and I have experienced our own entrepreneurial journey—building Get Fish Slapped from the ground up while raising a family, leading a growing team, and learning countless lessons through both our successes and challenges.
Over the years, we’ve had so many conversations with business owners, marketers, community leaders, and friends that left us inspired, challenged, and motivated to keep growing. Those conversations sparked an idea: what if we created a space to share those lessons, stories, and insights with a larger audience?
That’s exactly why we launched The Fish Slap Effect Podcast.
This podcast is about more than marketing. It’s about leadership, entrepreneurship, innovation, family, personal growth, and the moments that change the way we think and lead. We call those moments “The Fish Slap Effect”—the wake-up calls, breakthroughs, and perspective shifts that inspire action and create lasting impact.
For our very first episode, James and I sit down to share our story: how Get Fish Slapped began, what we’ve learned over the past decade in business, and how we’ve worked to balance entrepreneurship with family life. We talk about company culture, disruptive leadership, embracing AI, staying authentic, and building a business that aligns with your values.
Whether you’re an entrepreneur, business owner, marketer, leader, parent, or someone looking for inspiration to take the next step, we hope you’ll find something valuable in this conversation.
The Story Behind Get Fish Slapped
Get Fish Slapped wasn’t created from a perfectly crafted business plan. It was born from a desire for flexibility, freedom, and the opportunity to build a life that aligned with our values.
When I started the agency, I was pregnant with our first child. Like many parents, I wanted to be present for the moments that matter while still pursuing my professional goals. What began as a leap of faith has grown into a thriving marketing agency serving businesses across the country.
Today, our mission remains the same: helping businesses stand out, tell their stories, and grow through strategic marketing that creates meaningful results.
What We Discuss in Episode One
Finding Balance Between Business and Family
One of the biggest topics we discuss is work-life balance and the reality that balance looks different for everyone. Building a business while raising a family isn’t always easy, but we’ve learned that intentional boundaries, communication, and flexibility make all the difference.
Building a Strong Company Culture
We believe great businesses are built by great people. That’s why we’ve worked hard to create a culture where team members feel valued, supported, and empowered to take ownership of their work.
Embracing Innovation and AI
The marketing landscape is evolving faster than ever. We discuss how business owners can embrace emerging technologies like AI while remaining authentic and maintaining the human connection that drives meaningful relationships.
Staying Resilient Through Challenges
Every entrepreneur faces setbacks. We share some of the challenges we’ve encountered throughout our journey and the lessons that helped us continue moving forward.
Key Takeaways
- Balance is personal—find what works for your family and goals.
- Culture isn’t a perk; it’s a business strategy.
- Innovation requires adaptability and continuous learning.
- Authenticity remains one of the most valuable assets in business.
- Success is built through consistency, resilience, and relationships.
Watch the Full Episode & Join the Journey
This first episode is just the beginning. If you’ve ever dreamed of building something meaningful, leading a team, growing a business, balancing family life, or simply becoming a better version of yourself, we think you’ll find something valuable in this conversation.
🎙️ Watch the full episode of The Fish Slap Effect Podcast and hear the complete story behind how we built Get Fish Slapped, the lessons we’ve learned over the past decade, and the mindset shifts that continue to shape our journey today.
And if you enjoy the conversation, we’d love your support.
Follow The Fish Slap Effect Podcast on your favorite podcast platform so you never miss an episode. We’ll be bringing you honest conversations, practical business insights, marketing strategies, leadership lessons, and inspiring stories designed to help you create your own breakthrough moments.
Whether you’re listening on Spotify, Apple Podcasts, YouTube, or Amazon Music, be sure to subscribe, leave a review, and share the show with a friend or fellow entrepreneur.
Your support helps us reach more people and continue sharing conversations that make an impact.
Thank you for being part of this exciting new chapter.
Sometimes all it takes is one idea, one conversation, or one unexpected fish slap to change everything.