Don’t undervalue your services; take on projects at a discount as you establish your brand. Tracy McCoy, the Founder and President of Get Fish Slapped Digital Agency, understands the challenges that come with starting a new agency, especially when it comes to pricing your services. Getting over the mental hurdle regarding your value and pricing is crucial if you want to achieve growth. Believe in yourself and the value you bring to the table. Remember, starting an agency isn’t as hard as some make it out to be, and with the right mindset, you can achieve your goals and make your agency a success! Tracy enjoyed taking some time to chat with Jessie P. Gilmore about starting Get Fish Slapped and the hurdles that new business owners encounter. Follow the links below to tune in to the podcast or check out the full interview on YouTube.