Marketing Starts Where Attention Already Exists

Why Businesses Shouldn't Ignore the Moments Their Customers Care About Author: Kalah Tyler Every few years, the World Cup captures the attention of millions of people around the world. Restaurants host watch parties, bars fill up before kickoff, and businesses that...

What 1,000 Views Really Means for Business

You hit post, and a few days later, you’re stuck at 200 views. It’s discouraging, and for many business owners, it’s the reason they stop posting altogether. Social media has conditioned us to compare our local businesses to national brands, influencers, and accounts...